Broncos and Cowboys is most expensive preseason ticket in entire NFL

The Denver Broncos versus “America’s Team” is always a big deal. Even in the preseason.

When the Cowboys and Broncos play their exhibition opener on Saturday, August 13 at Empower Field at Mile High, it won’t be cheap to get in the door. According to Vivid Seats, the cheapest price of admission is $50. It makes it the most expensive preseason game across all three weeks in the NFL on that particular secondary market, excluding the Hall of Fame Game in Canton.

For perspective, you can go to the Titans at Ravens for $6, or the Colts at Bills for $4. That should be four contenders in the AFC, but apparently no one in those cities cares about the preseason. The Broncos second preseason game at Buffalo on August 20 has tickets for as low as $6. A visit from the Vikings on August 27 is as cheap as $25.

The only thing that comes close to matching the Broncos and Cowboys is the two preseason games in Las Vegas. When the Raiders host the Vikings in Week 1 that’ll run you a minimum of $41 and when they welcome in the Patriots on August 26 those are going for at least $48.

So why is the Broncos and Cowboys showdown the highest cost in the NFL? Two reasons come to mind. First, it’s Russell Wilson’s debut in Orange and Blue. He played 10 years in Seattle and fans want to say they were there for his first game of what should hopefully be a special run in Denver. Yes, Wilson will barely play (if it all), but folks don’t seem to care.

Second, it’s the Cowboys. Wherever they go, a crowd is sure to follow. If the opponent had been the Jaguars, there’s no way tickets would’ve come close to $50. They’d probably be more like the $25 against the Vikings.

None of this is “a lot” of money compared to what fans will spend in the regular season, but it’s not chump change, either. Preseason football is pretty darn bad for the majority of the game, so it’s a commitment to shell out $50 to watch a series or two of the starters.

And it looks like people are willing to do that the most for the Broncos and Cowboys. Preseason football, baby!
***

Related

Broncos offensive coordinator makes sure his players know penalties aren’t acceptableBroncos see tempers boil over in intense Tuesday practiceBo Nix eager for first game reps with Davis WebbESPN ranks Broncos among NFL’s elite for the futureThe Broncos beating up the Falcons shows just how far the they’ve comeBroncos get Jaylen Waddle back; can he and Bo Nix make up for lost time?